Halo 5 and the #HUNTtheTRUTH Campaign


The countdown has ended and the hunt for the truth has begun.

When the timer hit zero, the webpage at http://huntthetruth.tumblr.com/ revealed a new viral campaign for Halo 5: Guardians. Including a weekly audio series that has us following the investigation of who the Master Chief truly is. An investigation conducted by Benjamin Giraud, a journalist and war photographer.

H5_HUNTThe first audio file can be found here: Episode 00. PRIMER
Be sure to give it a listen and revisit the website every week for the next file!

Son – Abductee – Victim – Orphan – Recruit – Soldier – Warrior – Ally – Hero – Savior – Traitor

These are the words inscribed into “The Bullet” that shatters the Master Chief’s iconic image.
Is he all of these things? Could he really be a traitor after all that he has done for humanity? Has the loss of Cortana driven our hero to the breaking point and forced him to betray those he has fought so hard for?

Only time will tell and only if we #HUNTtheTRUTH.